Adding value to vehicle service and repair
The Credit Crunch and the implosion of the Stock Market has put a big squeeze on the global economy with customers thinking twice about spending their hard-earned cash.
If people are not buying new vehicles, they must be keeping their existing ones for longer, which means that they need to get them serviced or repaired.
As we approach a New Year with a eye towards budgeting, the easy strategy is to increase the charge out rates in the Service Department again, but is that really a good idea with so much underlying scrutiny?
If prices are to increase, then value must increase together with the price. People will be asking the question,
“What am I getting for my money?”
This is a world-wide problem and there is no single answer to rectify the problem, different people want different things. This post is about collecting your ideas from all over the world and sharing them amongst yourselves.
Here’s the question to be answered:
“What can be done to increase the value a customer receives
when their vehicle is in for service or repair?”
Please write your ideas in the comments box below.
The more you give, the more you’ll get.
© Copyright Insight Training & Development Ltd 2010
You have our permission to provide a link to this page, but you are not allowed to copy it.